The Green Ribbon

A national and international movement

As part of This is Me, The Lord Mayor’s Appeal run the Green Ribbon campaign to #endthestigma around mental health in the workplace.

How does it work?

Sadiq Khan London Mayor wearing green ribbon badge

How does it work

Give a Green Ribbon to #endthestigma for everyone, everywhere

Every year The Lord Mayor’s Appeal runs the Green Ribbon campaign to mark Mental Health Awareness Week and World Mental Health Day,

We ask businesses to wear green ribbons to enable organisations to support their employees with their mental health and wellbeing.

  • A visible movement of support in your workplace.
  • Show those struggling they are not alone.
  • Encourage people to share their stories.

Get your Green Ribbon resources

photo montage people wearing green ribbon badges

The Green Ribbon

The impact of our work

  • 27K

    Throughout 2023 so far, 27 thousand Green Ribbons have created a visible wave of support to end the stigma around mental health across the world   

  • 273K

    273,000 Green Ribbons worn nationwide  

  • 63%

    63% of organisations report reduced stigma around mental health in the workplace 


Get started on your campaign

You can purchase or download any of the Green Ribbon Campaign resources here for your business to support Mental Health Awareness. 

Green Ribbon FAQs


Pack of 50 The Green Ribbon


Pack of 10 The Green Ribbon Pin Badge

The Green Ribbon

Frequently asked questions

Is there a theme?
The theme for 2024's Mental Health Awareness Week is  ‘Movement'.  This theme is meant to enourage employees to move more for their mental health.
What are we offering?
We are offering a range of digital assets this year to help raise awareness around mental health, as well as our physical Green Ribbons and Green Ribbon pin badges. Whether you want to take part in one activity, or encourage your employees to participate in a number, we have a variety of different options available to help you mark Mental Health Awareness Week from 13-19 May.
How do I get involved?
Simply download the resources that you would like to use from our This is Me Resource Hub. We want to make it as easy as possible for you to take part in the campaign online, so you can also download Green Ribbon toolkit with further instructions on how to plan and share your campaign with your networks and colleagues, and support one another to #endthestigma.
How do I register for the Resource Hub?
Fill out the registration form here. You should then recieve a confirmation email and can login with your chosen email and password. Any problems, please reach out to thisisme@thelordmayorsappeal.org. 
Is there a cost?
Access to our green ribbon digital resources is free of charge. Reister for the This is Me Resource Hub for access. Green ribbon pin bades can be purchased here, and you are welcome to donate to The Lord Mayor’s Appeal if you’d like to raise money to help #endthestigma, though the campaign’s primary aim is to raise awareness around mental health.

Get yours now

Get Involved

With your support, we can make an unprecedented change to help one million people thrive.

How to donate