• A problem shared is a problem halved - research shows that talking openly about emotional and mental wellbeing can make a real difference, and in some cases can save lives.

    This is Me helps raise awareness through the Green Ribbon Campaign, #endthestigma, and open up the conversation through This is Me Storytelling. Register to receive your 'How to participate guide'.

    Register now

  • Key Facts

    Close to 800 organisations are registered for This is Me

    of organisations who said their employees are more confident talking about mental health as a result of their This is Me campaign

    of organisations who said This is Me had raised awareness around mental health in their workplace

    Over 150,000 green ribbons worn across the UK during Mental Health Awareness Week

  • Register to receive your 'How to participate guide'   Register now


Transforming the culture

We launched our This is Me campaign on World Mental Health Day 2016 to help support our internal wellbeing initiatives.

We saw the power of This Is Me Storytelling to normalise the disclosure of mental health issues, allowing staff to be open about their needs which in turn facilitates a supportive, inclusive workplace. This, coupled with the green ribbon campaign, enables us to visibly demonstrate our commitment to ending the stigma around mental health. We are proud to take this out to our clients and the business community, showing our support and opening the dialogue on addressing mental health in the workplace.

We would encourage all businesses in the City and across the UK to follow in our footsteps and bring This is Me to their workplace.


The impact of being involved in This is Me is seen across the organisation, from improving our own internal wellbeing and engagement metrics, now at an all-time high, to encouraging talent within the organisation. We are continuing to integrate mental health awareness into our workplace culture.

Our involvement in This is Me has helped transform the culture at Coutts and has had a positive impact in reducing the stigma around mental health at work. We would encourage all businesses in the City and across the UK to follow in our footsteps and bring This is Me to their workplace.

Step 1 of 6
  • This is Me Registration Form

    Welcome to This is Me. We are delighted to have you join our global community of businesses working to end the stigma around mental health in their workplaces.

    By registering for This is Me, you will have access to resources, support, and events to support your organisation on your mental health journey. Registering for This is Me gives you access to the below tools;

    • The Green Ribbon campaign
    • This is Me Storytelling
    • Wellbeing in the Workplace

    To register for This is Me, please complete this form.

  • Your Region

    This is Me operates across the UK and globally. To ensure you receive tailored and local support, please select the This is Me region you would like to register for from the options below.

    Please register for each region separately.

  • Your Details

  • Your Company

  • How We Can Support You

    We're interested in understanding any involvement you may have already had with This is Me to ensure that you receive the right support. Your responses represent your This is Me journey at this moment in time and will naturally change as you progress with the campaign. This is for internal use only and will not be shared externally.

    The Green Ribbon Campaign

    This is Me Storytelling

    Wellbeing in the Workplace

  • Just About Finished

    The Lord Mayor's Appeal promises to respect any personal data you share with us and keep it safe. We may process your personal information for carefully considered and specific purposes which are in our interests and enable us to enhance the initiatives we deliver, the information we provide you with, but we also believe will help deliver the ambition of The Lord Mayor's Appeal to help 1 million people thrive in the City of London and beyond.

    To deliver This is Me North West, This is Me Scotland, This is Me West Midlands, and This is Me in India we work with partners within these regions, and will share information with our partners in order to deliver the program. Any personal data shared will be shared in strict confidence, and in accordance with the Data Protection Act 2018. To read our full privacy policy click here.

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