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A Healthy City

Mental health
impacts everyone

  • £1.2b

    workplaces could save the NHS £1.2 billion a year by taking on greater responsibility for improving the health of their employees (Vitality UK 2024)

  • 20%

    20% of workers reported taking time off as a result of stress in the past year (Mental Health UK Burnout Report 2024)

  • 17m

    17 million working days a year are lost because of ill health caused by work stress, depression or anxiety (Health and Safety Executive 2022)

How are we changing that?

Our programmes

This is Me

Our This Is Me programme supports The Lord Mayor’s Appeal ambition to create better access to City careers for local people by helping organisations build healthier, more inclusive workplace cultures where individuals can thrive. The programme enables employers to reduce stigma around mental health through practical tools, guidance and open dialogue.

Featuring two flagship initiatives – This Is Me Storytelling and The Green Ribbon Campaign – alongside a dedicated online Hub of resources, This Is Me helps organisations raise awareness, challenge stigma and embed positive mental health practices in the workplace. By fostering supportive environments that enable people to fulfil their potential, the programme contributes to the Appeal’s impact areas of breaking down barriers, unlocking potential and aspiration and creating sustainable career opportunities for Londoners.

Register for This is Me

Go to the Hub
  •  
    This is Me Storytelling Tools to open up the conversation
  •  
    The Green Ribbon A national and international movement to #endthestigma

How does it work

We may all need support with our mental health from time to time.

We know that when employees feel comfortable speaking about mental health, it is good for people, good for society and good for business.

Our upcoming events

Creating a connected workplace: Reducing Loneliness

This is Me

The impact of our work

  • 80%

    increase in confidence talking to employees about mental health as a result of working with This is Me in 2024

  • 75%

    felt managers were more likely to encourage staff to engage in mental health initiatives as a result of Storytelling in their workplace in 2024

  • 300k

    Green Ribbons distributed worldwide
“From wearing a Green Ribbon to sharing personal stories about mental health at work, everyone has a role to play in This is Me. In 2025, we are proud to celebrate an extraordinary milestone – nearly 300,000 Green Ribbons have been distributed through the organisations that work with The Lord Mayor's Appeal, since the campaign’s launch in 2017 - with each one sparking vital conversations and raising awareness about mental health. Together, we are breaking down stigma and building a healthier and happier City for all.”

 

Phil Canale

Mind Forward Alliance and Chair of This Is Me Steering Committee

Watch the latest This is Me storytelling video

This is Me

Upcoming Events

Select an event to learn more or register your interest.

Visit our event calendar to find out more about all the upcoming events across The Lord Mayor’s Appeal and our initiatives.

Our event calendar

26 February This Is Me Event: Managing with Compassion

Get Involved

With your support, we can make an unprecedented change to help one million people thrive.

How to donate