2019 has been the biggest year yet for The Lord Mayor’s Appeal’s, as we continue to our vision on to create A Better City for All and help one million people thrive.
Our work falls under four pillars, each of which describes the kind of city that the Appeal wishes to see – one that is inclusive, fair, skilled, and healthy. In 2020 the Appeal will continue to develop the four existing pilalrs, and deliver groundbreaking programmes with our charity partners: Place2Be, Onside Youth Zones, Samaritans, and new charity partner The Duke of Edinburgh’s Award.
For She Can Be... 180 young women were empowered to take control of their careers at a day at East Wintergarden, and we have alread recruited over 250 young women for the 2020 event.
The Green Ribbon campaign was a huge success. Back in May for Mental Health Awareness Week we lit 18 buildings across London green, including Mansion House and the Houses of Parliament. We increased engagement with the campaign in the number of organisations ordering ribbons nationwide, which equated to 198 more organisations than last year!
This year This is Me has launched in the West Midlands and in India. We are delighted to now have over 800 organisations registered for the programme, with 83% of organisation saying This is Me has had a positive impact on reducing the stigma around mental health in their workplace and 80% of organisations stating their employees are not more confident talking about mental health, as a result of This is Me.
It was the biggest year for City Giving Day, our annual celebration of philanthropy in the City. 424 organisations took part, raising over £500,000 for charity. From static Wattbike races to quiz nights and treasure hunts, it was a fantastic day and a sea of red.
We make our impact through our reach in the City, and our Power of Inclusion breakfasts have been well attended with over 80 attendees from businesses across the City. Almost three quarters of attendees said they had learnt something at the breakfast that they would consider implementing in their business.
Our Corporate Partners initiative allows businesses in the City to support the Appeal, and provides access to thought leadership and events. We now have 55 Corporate Partners on board.
The Appeal’s partnership with Place2Be has enabled the charity to deliver a transformational mental health programme equipping school leaders with the skills and knowledge to support their pupils’ emotional and mental health. They already have school leaders in 84 London schools who have completed their Mental Health Champions School Leader Programme, reaching over 44,000 pupils, and a further 73 schools have started this term.
OnSide Youth Zones provide young people with somewhere to go, something to do, someone to talk to. The partnership has helped OnSide to build state of the art Youth Zones in areas of high deprivation in London, and this year Youth Zones have opened in Barking & Dagenham, Barnet and Croydon with currently over 14,000 young members.
The partnership has enabled Samaritans to develop a revolutionary online wellbeing programme for employees in London and beyond. Having now reached over 9,000 individuals, Wellbeing in the Workplace brings Samaritans’ expertise and a lifeline of support into the work environment, giving employees the skills and confidence to support their own and others’ emotional health.
In 2020 we will be working with The Duke of Edinburgh’s Award to reach 10,000 young people and widen their reach amongst pupils and students from more disadvantaged backgrounds.
There has been a busy calendar of events, including the annual Abseil, Golf Day, Sherriff’s Ball and Beerfest. The events are a great way for people to gather together and raise money for the Appeal and charity partners.
The Lord Mayor’s Appeal is looking forward to 2020, and continuing to realise their commitment to create A Better City For All.